Tactus

Inspired by the timeless spiritual wisdom of generations past, the leading-edge technologies of the present, and a unique omni-cultural blend of ancient-future aesthetics, the Tactus team brings highly conceptual objects and apparel into the world of form that not only radiate with beauty but serve a worthy and intentional purpose.

 

Before Rebranding

The last two logos designed to represent Tactus lacked the sophistication and gender-neutrality of the target consumer they hoped to reach.

 

Process & Development

The following video samples some font and typographic explorations that led to the final Tactus type treatment.

Typographic study for Tactus logo

 

After

Website Landing Page Design

 

Website banner image designs

 

Product Design